For startups in the SME sector
Accelerator

Application-Ready B2B Startups
ACCELERATOR PROGRAM

The Seedhouse Accelerator is designed for application-oriented B2B startups that aim to deploy, further develop, and scale their solutions in a small and medium-sized enterprise (SME) environment. The focus is on real-world use cases, close collaboration with companies, and the structured development of product, market, and organization. The program is aligned with the actual stage of development of each team and requires a clear commitment to execution.

  • – Direct access to 36 SME shareholder companies
    – Collaboration on real-world use cases in the SME sector
    – Tailored support instead of a standardized funding program
    – Support with go-to-market, financing, and public funding opportunities
    – Expert feedback on technical, organizational, and strategic topics
    – Access to workshop, office, and event spaces

funded by

Become part of
applY NOW

Apply for the next batch of the Seedhouse Accelerator. We are looking for application-oriented B2B startups that are ready to further develop their solutions in an SME environment and bring them into implementation. The next application phase starts on February 1 and ends on February 28. 

Your Journey
THIS awaits you

Step 01
Your idea

An application-ready B2B solution with clear added value for small and medium-sized enterprises.

Step 02
Initial Contact

A brief assessment of your solution, its maturity level, and its overall fit with the program.

Step 03
Application

A structured application with a focus on use case, target customers, and ability to execute.

Step 04
Preselection

Selection of the most suitable startups by the Seedhouse team and its shareholders.

Step 05
Pitch day

Online pitch event of the preselevted teams in front of the shareholders for final selection. 

Step 06
BATCH selection

Compilation of a focused batch of 8 startups.

Step 07
Program start

The batch will officially start on the scheduled program dates.

Step 08
Kick-off day

Individual kick-off for each team - tailored to the product, market and use case. 

Step 09
implemetation phase

Collaboration with companies, expert feedback, workshops and operational development. 

Step 10
Further development

Even after the program, they remain part of the network with follow-up options in the market, piloting and financing.

For our future
founders

Period

Eight months of structured support – on-site in Osnabrück or digitally. We tailor our approach to your development level and the goals you have set.

Tailored suit

At the beginning, we will jointly analyze your current status and starting point. Based on this, we will define the focus areas and formats individually.

Networks

We connect you with medium-sized companies. Based on your specific use case, we identify partners and facilitate the professional exchange.

workshops

Needs-based workshops on topics such as market, financing, and organization. Content and formats are tailored to the specific questions of the teams.

stages

Visibility at selected events, formats, and pitch opportunities. The goal is targeted exchange with companies, partners, and decision-makers.

mentors

Exchange with experienced contacts from business, SMEs, and startup practice. The focus is on professional sparring on specific questions.

Frequently asked questions
What you should know

Who is the program aimed at?

Who is the program aimed at?

The Seedhouse Accelerator is aimed at technology-oriented B2B startups focusing on efficiency, digitalization, and automation solutions. Teams from fields such as mechanical engineering, sensor technology, AI, and process optimization are encouraged to apply, regardless of industry or market segment. 

What is the Seedhouse?

What is the Seedhouse?

Seedhouse  is a  public-private partnership . The startup accelerator is supported and operated by  Seedhouse Accelerator GmbH . Through partnerships with regional economic development agencies, universities, and other related organizations, Seedhouse  offers a platform for innovation, connecting startups with relevant stakeholders. Seedhouse  is  financed by the state of Lower Saxony ( Startup Niedersachsen ) and by  Seedhouse Beteiligungs GmbH . Seedhouse Beteiligungs GmbH comprises numerous well-known companies from Northwest Germany, primarily from the  agricultural ,  food, and  digital sectors .

What makes Seedhouse stand out?

What makes Seedhouse stand out?

Seedhouse  is a  multi-corporate  accelerator supported by numerous, predominantly medium-sized companies. These companies are committed to fair treatment of each other and of the startups. Through  Seedhouse   you gain access to  mentors  at the decision-making level of numerous, sometimes globally leading, companies in the agricultural, food, and digital sectors. You can contribute your own strategic considerations regarding which mentors would be best for you.

During the  Seedhouse  program, you do not relinquish any equity. Seedhouse Beteiligungs GmbH  is available as a potential partner for selected startups, offering support for investments in the pre-seed and seed rounds.

Who can apply to the Seedhouse?

Who can apply to the Seedhouse?

The program is aimed at startups with a clear problem statement and a comprehensible solution approach. The decisive factor is not the formal level of maturity, but the ability to work on application, market development, and further development along a structured curriculum.

Do I have to come to Osnabrück permanently for the programme?

Do I have to come to Osnabrück permanently for the programme?

Our program includes startups from all over Germany. For specific events, such as an intensive kick-off meeting and networking with relevant stakeholders, it makes sense to travel to Osnabrück occasionally. All workshops and further support are also offered digitally. We've already had participants from Stuttgart, Magdeburg, Berlin, Göttingen, Bremen, and many other locations.

How much does the program cost us?

How much does the program cost us?

Participation in the Seedhouse Accelerator is free of charge and does not entail any equity investment. The main commitment for the teams consists of their time and active participation throughout the program.

Does the Seedhouse invest in startups?

Does the Seedhouse invest in startups?

During the  Seedhouse  program, the startup and the Seedhouse team get to know each other and work together on the startup's success. Seedhouse Beteiligungs GmbH is behind the accelerator. In addition to operating the accelerator, pre-seed funding has already been secured through participation in the program. 

What is expected of us?

What is expected of us?

Above all, we expect one thing from you:  commitment  and  passion  for your startup! With us, you can bring your idea to life. Of course, you should participate in the workshops ,  sessions  , and  challenges  . We expect the majority of your team to be fully focused on the startup – it's not necessary to be permanently based in Osnabrück.

What is the application process like?

What is the application process like?

You submit your application for  Seedhouse  online via our website. Our team and shareholders review the applications and select candidates for the Pitchday. You will then receive an invitation to the Pitchday and pitch to the shareholders  of  Seedhouse Beteiligungs GmbH . The shareholders and the Seedhouse team then decide on your acceptance into the program. You will receive  confirmation of your participation in the Seedhouse program approximately four weeks before the start date .

How long does the program last?

How long does the program last?

The  Seedhouse  program lasts  eight months. However, the collaboration with the startups doesn't end with the completion of the batch. The exchange and mutual support continue with our more than 100 alumni startups.

Do you have any questions?
Contact us

Write to us, give us a call or knock on the door - we'll be happy to help you.

Victor große Macke

Leiter Mittelstands Accelerator

+49 (0) 170 302 6000
victor.grosse-macke@seedhouse.de

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