Ansehn | Seedhouse

The Idea
What it's about

Ansehn is the Buyer Intelligence platform for the Agentic Web.

B2B buying behavior is undergoing a fundamental shift. Buyers increasingly research, compare, and select vendors through AI search and AI agents such as ChatGPT, Claude, and Google AI Mode—long before they ever engage with a sales team. Traditional web analytics fail to capture this critical stage of the buying journey.

Ansehn makes this new buying behavior visible and actionable.

We model a company's key buyer personas and simulate how they research and evaluate vendors using AI. This allows our customers to understand where they outperform—or fall behind—the competition, how they and their competitors appear in AI-generated responses, and exactly which content they should publish to improve their recommendations in AI search.

The outcome is measurable: more qualified sales pipeline, greater share of AI-driven buying decisions, and sustainable revenue growth.

Some of the world's largest and fastest-growing companies already use Ansehn to turn the shift toward the Agentic Web into a scalable growth engine.

The team
Who is behind it

Ansehn is built by a team with expertise across go-to-market strategy, engineering, and artificial intelligence.

The founders, Maximilian Hoffmann-Wolf (Commercial, Sales & GTM) and Kevin Katzke (Technology & Product), have successfully built and exited companies before and bring extensive experience from the technology industry.

They are supported by specialists in data engineering, design, and marketing, enabling Ansehn to transform AI-driven buying behavior into actionable insights and measurable revenue growth.

we are looking for
investors

Ansehn turns AI search into a measurable pipeline and revenue channel for B2B companies.

We are growing rapidly and are actively speaking with investors who want to accelerate this growth, as well as agency partners looking to leverage Ansehn for their clients.

We look forward to connecting.

ansehn
use case

A B2B industrial company had no idea that prospective buyers were discovering them through ChatGPT.

Using Ansehn, they uncovered this previously invisible channel and generated more than €600,000 in qualified sales pipeline within six weeks.

interview
ansehn

What does your solution concretely deliver – in one sentence?

Ansehn shows companies how to win AI-driven buying decisions against their competitors and transforms AI search into a measurable revenue channel.

Which companies is your solution best suited for?

Ansehn is purpose-built for B2B companies selling complex products with sophisticated buying processes, typically organizations with 250+ employees.

Companies with established marketing teams and active content strategies benefit the most—especially well-known brands and hidden champions that have historically relied on brand recognition.

That competitive advantage no longer automatically translates to AI search. If ChatGPT and other AI systems fail to accurately represent a company's expertise and brand, businesses lose revenue precisely where today's buyers begin their research.

How complex is a typical implementation?

Getting started is intentionally lightweight.

During a 90-minute kickoff session, we jointly define the most important buyer personas and immediately launch the first AI buying simulation. Customers leave the session with actionable insights from day one.

Afterwards, Ansehn continuously delivers prioritized, practical content recommendations that marketing teams can implement directly.

What do you need from the customer to get started?

To ensure a successful kickoff, we need a clear understanding of your most important target customers and buyer personas.

Access to existing marketing and product materials is also valuable, allowing us to tailor our recommendations to your current knowledge base.

Finally, we ask for a dedicated marketing contact who can own and execute the recommended actions.

What are the next steps for interested companies?

The easiest way is to schedule a short introductory call using the link below.

Together, we'll assess how your target audience researches through AI search and identify where Ansehn can create the greatest impact for your business.